EuroTile and Vasta Stone, members of the Viglacera group, digitalise their retail channel with DBIZ
A leading Vietnamese ceramic tile brand deploys DBIZ CX with AI agents to manage its retail channel and 5,000 orders a day
About EuroTile and Vasta Stone
Founded in 1996, Eurotile is a premium wall and floor tile brand of My Duc Ceramics Joint Venture Company, wholly invested by Mekong Building Materials Holdings (Singapore).
In 2017 Eurotile formally joined the Viglacera group, opening a new chapter in the development of the brand. Bringing together the strengths of Viglacera — a technology pioneer with long manufacturing experience — and My Duc Ceramics, a leader in design style, created a new vision for Eurotile’s future.
Today Eurotile is positioned to lead in design trends and lifestyle, with distinctive, original and refined collections. The brand emphasises the versatility of tile in both surfacing and decoration, with the ambition of becoming a design-defining brand.
Eurotile is known for collections that respect freedom of style, crossing the boundaries of creativity to shape distinctly individual ways of living. Customers, developers and architects can compose their own collections, expressing a personal style while retaining the refinement that comes from considered design.
The challenge
1
Managing more than 300 dealers and 10 showrooms, with real-time visibility of locations nationwide
3
Optimising pricing programmes to raise sales performance
2
Processing 5,000 orders a day at speed and with high accuracy
4
Improving the customer experience through transparent tracking
The solution
✓
A complete deployment of DBIZ CX with AI agents for retail
✓
A modern e-commerce website
✓
A management system for contractors, architects and loyalty customers
✓
A loyalty and incentive platform tailored to specific requirements
The results
40%
Increase in sales performance
35%
Reduction in channel operating cost
50%
Increase in customer satisfaction
5000+
Orders processed each day
Would you like to transform like Viglacera?
Book a free consultation to discover how DBIZ can support your business